Ross McClain is an Associate Professor of Art in the Furman University Department of Art which he has Chaired for the past seven years. Since joining the faculty in 1999, Ross taught all levels of Graphic Design, Brand Identity and Strategy. He maintains an active professional presence. Ross is an advocate of design as a medium/tool to tell stories through the mindset of empathy. He believes empathy is the centerpiece to a human-centered design process. People should provide the inspiration and direction for ideas, rather than simply utilizing the latest trend or absolute reliance on Ross' expertise. Responding to human feelings and concern allows him to create designs that are truly powerful, useful and meaningful to people and society.
As Chair of the Department of Art, Ross has eliminated barriers that existed in the Visual Arts to allow a broader connection within the liberal arts. He believes the Fine Arts true mission at a liberal arts university is to reestablish itself as a beacon of creativity, inspiration, mindfulness, resilience, and curiosity through the practice of making and reflection in the hearts and minds of students.
A graduate from Western Kentucky University class of 1993 with a B.A. in Advertising and Graphic Design, Ross completed work in Design at the University of Iowa earning M.A. (1998) and M.F.A. (1999) degrees.